Finance

Monday Market Movements: Analyst Upgrades and Downgrades Reveal Turbulent Trends

2025-04-21

Author: Michael

Today's Highlights from Market Analysts

In today's market roundup, analysts are expressing caution about the Canadian telecommunications sector, with major players facing headwinds as they prepare for first-quarter financial results.

Telecom Turmoil: Analyst Insights

Desjardins Securities' Jerome Dubreuil has flagged persistent challenges in Canada’s telecom industry, projecting a dramatic 60% decline in wireless net additions year-over-year due to immigration patterns and broader economic uncertainties. He warns that competitive pressures are likely to squeeze average revenue per user (ARPU) even further.

Despite potential adjustments in capital allocation strategies—like anticipated dividend cuts from BCE—Dubreuil suggests that these changes may send mixed signals to investors less familiar with the sector's dynamics. He emphasizes, 'While the telecom sector offers relative stability because of essential connectivity, its fundamentals are still troubled.'

Target Adjustments for Key Telecom Players

Dubreuil has revised target prices for four out of five major telecom stocks, as follows:

* **BCE Inc. (BCE-T)**: Downgraded from $38 to **$36**. The Street’s average sits at $34.77, with Dubreuil indicating a high risk of a dividend cut this quarter.

* **Quebecor Inc. (QBR.B-T)**: Upgraded from $39 to **$41**, citing expected market share gains.

* **Rogers Communications Inc. (RCI.B-T)**: Downgraded from $49 to **$45**, reflecting newfound pricing discipline.

* **Telus Corp. (T-T)**: Downgraded from $26.50 to **$25**, but remains a favored pick.

Cogeco Communications Inc. (CCA-T) retains a target of **$72**, with analysts warning that lower capital expenditures could stifle future growth.

Oilfield Services Surviving the Economic Storm

In another sector, National Bank Financial's Dan Payne notes that oilfield services providers face volatility driven by U.S. trade policies but are expected to demonstrate resilience. With Q1 results approaching, Payne emphasizes the need for patience among investors

He’s projecting flat top-line results and marginally contracting margins, suggesting a 1% drop in EBITDA. Despite forecasts looking cautious, there’s potential for growth as the industry readjusts to current conditions.

Life Insurers Under the Microscope

Desjardins analyst Doug Young anticipates 'decent' results from Canadian life insurance companies but urges attention to management's forward-looking statements. He has lowered earnings estimates for several industry providers due to shifts in market dynamics influenced by U.S. tariffs and economic uncertainties.

His new targets include:

* **Sun Life Financial Inc. (SLF-T)**: Down to **$87** from $90.

* **Manulife Financial Corp. (MFC-T)**: Cut to **$48** from $52.

* **IA Financial Corp. Inc. (IAG-T)**: Adjusted to **$140** from $145.

Gildan Activewear: Navigating Uncertainty

As Gildan Activewear Inc. approaches its earnings release on April 29, analyst Vishal Shreedhar highlights a cautious outlook due to macroeconomic pressures affecting industry wholesale channels. He expects sales growth to be modest and has adjusted full-year EPS estimates downward as a reaction to current market conditions.

Shreedhar has lowered his price target for Gildan from **$83** to **$72**, reflecting these changes.

Implications for Parkland Corp. and Canadian Banks

National Bank Financial's Shreedhar also revised Parkland Corp.'s forecast following disappointing pre-release first-quarter results, now setting a target of **$41**.

Simultaneously, Jefferies analyst John Aiken has downgraded key Canadian banks, indicating increased provisioning will impact performance. Key downgrades include Canadian Imperial Bank of Canada (CM-T) to **$89** from $100, and National Bank of Canada (NA-T) to **$126** from $147.

Conclusion: Vigilance Required in a Volatile Market

Overall, analysts are advising caution as businesses navigate these uncertain times marked by fluctuating economic conditions and industry-specific challenges. Investors are encouraged to stay informed, as opportunity may lie ahead amidst the turbulence.