In a historic move for hockey fans across Canada, Rogers Communications has locked in a monumental 12-year agreement with the National Hockey League (NHL) worth a staggering $11 billion CDN. This deal, starting from the 2026-27 season and running through to 2037-38, not only extends their partnership but also is poised to reshape the way Canadians watch hockey forever.

Rogers, already a staple in sports broadcasting, is excited to enhance the hockey viewing experience. "Hockey is Canada’s game, and we're thrilled to continue as its home," stated Tony Staffieri, President and CEO of Rogers. He emphasized the company’s dedication to providing unmatched broadcasts and fan experiences for hockey enthusiasts throughout the nation.

NHL Commissioner Gary Bettman echoed this sentiment, highlighting the successful partnership that has already spanned over a decade. Bettman noted that this new agreement will bring even more national games, reducing regional blackouts that have frustrated fans for years. "Our shared commitment to serving Canadian fans’ passion for hockey is at the heart of this renewal," he said.

Under the new deal, fans can expect a wealth of changes, including: - An increase in live national games available, meaning fans won’t miss out as often due to blackouts. - All national regular-season games, playoff matches, and the highly-anticipated Stanley Cup Final will be accessible across TV, digital, and streaming platforms in multiple languages. - Expanded out-of-market rights, allowing broader access to all regional games. - Exclusive sponsorship opportunities for NHL tentpole events occurring in Canada.

This deal signals an ambitious investment by Rogers in sports broadcasting, ensuring that Canadians enjoy more hockey than ever before. Colette Watson, President of Rogers Sports & Media, praised how the partnership has made Sportsnet Canada’s number one sports media brand. "We are committed to giving fans more access to content from their favorite teams," she stated.

Moreover, analysts believe this long-term agreement will be beneficial for Rogers's shareholders, with financial provisions indicating substantial annual payments over the duration of the contract. The partnership is expected to drive profitability from the start.

As the excitement builds for the upcoming hockey season, this landmark agreement promises to deepen the love of hockey in Canada, bringing fans closer to the ice than ever before. Get ready, Canada—your viewing experience is about to change dramatically!

Stay tuned for more detailed coverage and insights into what this means for the future of hockey and sports broadcasting in Canada!