Entertainment

Beyoncé Set to Dazzle NFL Half-Time Show on Christmas Day!

2024-11-18

Author: Lok

Beyoncé to Perform at NFL Half-Time Show

In an exciting announcement that has fans buzzing, Beyoncé will perform during the NFL's half-time show on Christmas Day! This festive performance will coincide with the highly-anticipated match between the Houston Texans and the Baltimore Ravens, one of two games scheduled for the day, along with the Kansas City Chiefs facing off against the Pittsburgh Steelers. Both games will be streamed live on Netflix, marking a significant moment for both sports and entertainment.

First Live Performance of *Cowboy Carter* Songs

This show will be particularly special as it marks Beyoncé’s first live performance of songs from her newest album, *Cowboy Carter*, first revealed during February's Super Bowl. Right after her Super Bowl appearance, she released the hit singles "Texas Hold 'Em" and "16 Carriages," before dropping the album in March. *Cowboy Carter*, which features collaborations with stars like Miley Cyrus and Post Malone, showcases a fresh country music influence and is the second installment of her planned trilogy that began with the critically-acclaimed album *Renaissance*.

Grammy Nominations and Awards Buzz

Beyoncé is making waves not just in music, but also in the awards circuit. *Cowboy Carter* has secured a nomination for Album of the Year at the upcoming 2025 Grammy Awards, where she is also vying for an impressive additional 10 nominations, including Best Country Album and Song of the Year for "Texas Hold 'Em."

Exciting Social Media Announcement

The singer shared her exciting half-time show announcement on social media, where she was seen catching a football while striking a pose on a classic American car adorned with roses—a true homage to her signature cowboy style.

Surprise Guests and Past Performances

Adding suspense to the performance, Netflix has hinted that Beyoncé may bring along surprise special guests from her recent album. This spectacle will not mark her first time headlining a major football event; she previously rocked the Super Bowl in 2013 and created history alongside Coldplay and Bruno Mars in 2016, in what remains the most-watched half-time show ever.

NFL and Netflix Collaboration

Christmas NFL games have become a beloved tradition since their inception in the 1980s. In an ambitious move, Netflix announced a deal in May to stream NFL games through 2026, signaling its commitment to expanding its sports portfolio. Bela Bajaria, the streaming platform's chief content officer, emphasized the unique appeal of NFL games, stating, "There are no live annual events, sports or otherwise, that compare with the audiences NFL football attracts."

A New Era of Streaming Sports

Just as Netflix ventured into live sports with a boxing match featuring heavyweight legend Mike Tyson and YouTuber Jake Paul, which drew in 60 million households globally (despite some technical hiccups), it has now turned its sights on presenting thrilling NFL content. Fans of the competing teams will still be able to enjoy the games on traditional broadcast television, with additional streaming options available on the NFL+ app in the US.

A Global Opportunity for the NFL

NFL executives are eager about this collaboration with Netflix, viewing it as an opportunity to broaden their audience reach internationally. Hans Schroeder, the NFL's executive vice president of media distribution, expressed enthusiasm over the partnership, stating, "We couldn’t be more excited to be the first professional sports league to partner with Netflix to bring live games to fans around the world. The NFL on Christmas has become a tradition, and to partner with Netflix, a service whose biggest day is typically this holiday, is the perfect combination to grow this event globally for NFL fans."

Mark Your Calendars!

Mark your calendars, because this is one Christmas Day event you won't want to miss! Will Beyoncé steal the show once again? Get ready for a spectacular display of music and sports entertainment!