Introduction

In a groundbreaking announcement that’s sure to shake up college football, Coastal Carolina University is set to become the first program in the Football Bowl Subdivision (FBS) to offer fans a totally free concession experience during the 2025 football season. That's right, you can “feast for free” at games!

Statement from Athletic Director

Athletic Director Chance Miller expressed his excitement about this innovative initiative, stating, "Our fans are the heartbeat of Teal Nation, and we're always looking for ways to elevate their game day experience. We're excited to offer free concessions this fall as a way to say thank you for the energy, passion and support they bring to Brooks Stadium every game."

How It Works

Here’s how it works: fans purchasing a ticket to any game will be able to select up to four items from a menu that includes popular staples such as hot dogs, nachos, popcorn, and fountain drinks at each visit to the concession stand. What's even better? There’s no limit on how many times fans can visit, as long as they scan a dedicated app each time they indulge in the goodies.

Expected Attendance and Financial Impact

In terms of attendance, Coastal Carolina averaged around 21,415 spectators per game during the 2024 season, which is fairly typical for schools in the Sun Belt Conference. While the university did not disclose specific revenues from concessions in its latest financial reports, it's reported that schools with similar attendance can generate about $250,000 per game from concessions alone, indicating that this new initiative could draw even more fans to the stands.

Ticket Prices

Despite this exciting change, ticket prices for the 2025 season are reported to remain largely the same for most attendees. A full season ticket package for a seat near midfield in the lower bowl will cost $230, up from $200 in 2024, reflecting a modest increase in pricing.

Limitations of the Offer

It’s important to note that while fans can enjoy complimentary items, alcoholic beverages, specialty food items, and offerings from third-party vendors will not be included in this generous promotion.

Conclusion

This bold move not only aims to enhance the fan experience but might also create a ripple effect among other college football programs to rethink their concession strategies. Will other teams follow suit, or will Coastal Carolina set a new standard in fan engagement? Only time will tell! Get ready to chow down and cheer on the Chanticleers this fall!