Introduction

As the excitement of a brand new year unfolds, Hong Kong welcomes the 51st HKTDC Hong Kong Toys & Games Fair, the 16th HKTDC Hong Kong Baby Products Fair, and the 23rd Hong Kong International Stationery & School Supplies Fair. These highly anticipated events are taking place at the Hong Kong Convention and Exhibition Centre from January 6 to 9, and they promise to be bigger and better than ever!

Event Overview

Organized by the Hong Kong Trade Development Council (HKTDC), and in partnership with Messe Frankfurt (HK) Ltd for the stationery fair, this year's exhibitions are themed "New Play for All." With over 2,500 exhibitors from 34 countries and regions, including dedicated pavilions from Hong Kong, Mainland China, Taiwan, Korea, and Europe, this event is poised to offer a comprehensive showcase of innovation and creativity in the industry.

Significance of the Fairs

Sophia Chong, HKTDC Deputy Executive Director, highlighted the significance of these fairs, stating, “We have invited more than 200 buying missions from over 40 countries and regions, allowing for dynamic sourcing opportunities while simultaneously stimulating economic growth in Hong Kong.”

Increased Participation

This year's Toys & Games Fair and Baby Products Fair present an impressive 40% increase in brand participation, featuring more than 380 renowned brands for toys, babies, and children. Buyers will be thrilled to discover an expanded exhibition space that includes prominent zones such as Electronic & Remote Control Toys and Educational Toys & Games. Eco-conscious consumers will also appreciate the revival of the Green Toys zone, showcasing innovative and sustainable products.

Innovative Sourcing Platform

What sets this year’s fairs apart is their commitment to creating a comprehensive sourcing platform that extends beyond traditional exhibition methods. The EXHIBITION+ model integrates face-to-face connections with modern technology, featuring the Click2Match intelligent business matching platform for seamless online meetings. This online exhibition will be available from December 30, 2023, until January 16, 2024, enabling participants to engage and form lasting business connections beyond the physical events.

Enhanced Attendee Experience

Attendees can enhance their exhibition experience by using the Scan2Match service to bookmark their favorite exhibitors with QR codes at booths, allowing them to easily access product information and continue interactions well after the fairs conclude.

Conclusion

Don’t miss out on the future of play and consumer products as Hong Kong leads the charge in the Toy, Baby, and Stationery industries in 2024!