Festival of Korean Culture 2024: Don’t Miss Jam Korea in Hong Kong!

Hong Kong is gearing up for the grand return of its largest celebration of Korean culture, Festive Korea, scheduled for October and November 2024. This year’s theme, "Jam Korea," draws inspiration from the Korean word for excitement, "jaem," promising a dynamic and immersive experience with over 30 events designed to captivate fans of Korean culture across a multitude of disciplines including visual arts, film, music, and gastronomy.

Save the Dates!

Mark your calendars for October 5 and 6, as the lively Korea Square will take over PMQ, transforming it into an all-day marketplace bursting with stalls, interactive experiences, and fun game booths. Don't miss out on unique family-friendly activities such as an EDM club specifically for kids, along with the K-Quiz Golden Bell—a playful nod to the beloved Korean television variety show Star Golden Bell. Additionally, brace yourself for the International Space-Out Competition, where you can showcase your creativity and wits.

Musical Theatre and K-Pop!

Fans of musical theatre will be delighted with the performance of the hit Korean show Finding Mr. Destiny, set to grace the stage at Hong Kong City Hall from October 24 to 27. This beloved musical adaptation of the film featuring Gong Yoo will surely enchant audiences. But that's not where the excitement ends; K-pop lovers should head to the Kwai Tsing Theatre on November 2 for the highly anticipated K-Pop Community Festival 2024. This exhilarating event will feature spectacular performances and an opportunity for fans to flaunt their dance moves.

Open Air Music Extravaganza!

As November progresses, get ready for a musical feast at the Open Air Music Extravaganza on November 29, where ballad sensation Sung Si-kyung will collaborate with Hong Kong’s own Hins Cheung. Attendees are in for a treat with a delightful mix of K-pop, classical, and Cantopop sounds lighting up the AXA x Wonderland venue.

Cultural Exhibitions and Competitions!

Beyond these thrilling performances, art aficionados and culture enthusiasts can visit the Korean Ceramic Pavilion: Fine Art Asia 2024 at the Hong Kong Convention and Exhibition Centre. This exhibition will showcase exquisite Korean ceramics, including elegant moon jars and celadon pieces, highlighting the nation’s rich artistic heritage. The weekend will also feature a Korean film showcase, the electrifying PUGB Mobile Tournament championships for esports fans, and a tantalizing K-Food MasterChef competition for culinary enthusiasts.

Don’t Miss This Celebration!

With so much excitement packed into the next month, Festive Korea 2024 promises to be a dazzling celebration of South Korean culture that you won’t want to miss. It’s time to immerse yourself in this vibrant festival—mark your calendars and get ready for an unforgettable experience!