Hong Kong Airlines Launches New Route to Sendai

Hong Kong Airlines has officially begun its inaugural flights to Sendai, located in Japan's picturesque Miyagi Prefecture, making it the airline's ninth scheduled destination in Japan. This new route is perfectly timed for travelers looking to explore the stunning Tohoku region during the bustling year-end holiday season.

Flight Operations

The airline announced it will operate three direct flights per week, with convenient morning departures to allow passengers to immerse themselves in Sendai's rich culture and breathtaking landscapes. This is great news for those wishing to experience the local cuisine, historical sites, and the charming ambiance of this vibrant city.

Launch Celebration

A grand celebration marked the launch of this new route, featuring a ceremony at the boarding gate attended by Hong Kong Airlines' Chairman Mr. Yan Bo and senior management officials. Upon landing at Sendai Airport, the celebration continued with representatives from the Hong Kong Tourism Board's Japan office, Sendai International Airport Co. Ltd., and local government officials, including the mayor of Natori City.

Statements from Officials

During the ceremony, Hong Kong Airlines President Jeff Sun expressed his enthusiasm: “The launch of our new Sendai route cements our presence in the Japanese market and enhances travel options between Hong Kong and Sendai. With just over four hours of travel time, our customers can conveniently discover Tohoku's historical treasures and natural wonders. We are also eager to welcome visitors from Sendai and the surrounding areas to experience the unique festive atmosphere of Hong Kong, alongside our world-famous cuisine. We are dedicated to offering a variety of services that ensure a pleasant journey, including flexible check-in baggage options, delicious complimentary in-flight meals, and comfortable seating.”

Hisao Minoguchi, the director of the Hong Kong Tourism Board's Japan Office, remarked on the significance of this new route: “Data reveals that one out of every three Hong Kong residents travels to Japan annually, highlighting a strong connection between our two communities. Increasing numbers of travelers from Hong Kong are now exploring destinations beyond major cities such as Tokyo and Osaka. This new service will likely boost inbound tourism to Sendai and its surrounding regions significantly. Given Hong Kong Airlines’ reputation for reliability and high-quality service, we warmly welcome their contributions to connecting Hong Kong and Sendai, ensuring a safe and enjoyable travel experience for passengers.”

Booking and Demand

With the demand for travel high, especially during festive seasons, Hong Kong Airlines has reported that bookings for Christmas and Lunar New Year flights are nearing 90%. In anticipation of this increased interest, the airline has decided to bolster its December services to popular destinations such as Sapporo (now daily flights), Tokyo (with five daily flights), and Osaka (four daily flights).

Conclusion

This exciting development marks a new chapter for travelers eager to discover more of Japan's diverse offerings, while also enhancing the cultural ties between Hong Kong and Japan. As the holidays approach, this route promises a seamless and delightful travel experience for those embarking on memorable journeys. Don't miss out on your chance to discover the charm of Sendai!