Sunkist Unveils the ‘Next Morning Bar’ in Hong Kong: Your Perfect Hangover Cure!

In the bustling heart of Hong Kong, Sunkist has made waves by collaborating with Edelman Hong Kong to launch the all-new ‘Sunkist Next Morning Bar’—an innovative daytime venue aimed at transforming the way locals recover after a night out.

This unique bar embraces the vibrant energy typically found in nightlife venues but introduces a refreshing twist by replacing alcohol with invigorating citrus-based mocktails. Picture this: a colorful, oversized Sunkist crate brimming with fresh oranges, a dedicated mocktail station, and a lively DJ booth, all designed to create the perfect retreat for rejuvenation.

Crafted by the renowned mixologist Antonio Lai, the menu includes delightful concoctions such as Citrus Redemption, Unguilty Pleasure, and Morning Mercy Shot, all featuring freshly squeezed Sunkist Navel oranges and lemons. These drinks not only tantalize the taste buds but also work wonders in revitalizing spirits.

John Koay, Executive Creative Director at Edelman, shares insight into the concept: “We wanted to harness the refreshing power of citrus to turn morning-after regrets into celebratory moments. With the Sunkist Next Morning Bar, we aim to prove that Sunkist citrus is the ultimate remedy for the day after.”

The bar operated from March 28 to April 2 at Central Market, inviting early risers to enjoy refreshing beverages while grooving to feel-good tunes by DJ Sinke as the sun came up. This initiative is part of a broader campaign to reclaim mornings as a time for rejuvenation, powered by the fresh zest of Sunkist citrus.

But the mission doesn’t end here! The Sunkist Next Morning Bar aspires to integrate citrus into everyday life, establishing it as an indispensable element of wellness and socializing. For those wishing to recreate the magic at home, all mocktail recipes are available on the Sunkist Hong Kong website. So, whether you’re recovering from a spirited night out or simply want to feel refreshed, the Sunkist Next Morning Bar has you covered!

Get ready to embrace a new era of morning recovery—say goodbye to hangover misery and hello to vibrant mocktails!