In a heartfelt interview with The New York Times, BLACKPINK’s Rosé has bravely confronted the darker aspects of fame, shedding light on her struggles with bullying and the backlash from anti-fans as she prepares for the launch of her highly anticipated debut album, rosie. This candid dialogue reveals how the pressures of public life can sometimes overshadow the glamour of success.

Rosé highlighted the emotional inspiration behind her new album, particularly the track “Vampirehollie,” which shares its name with her recently created Instagram account. This account was intended to serve as a private escape from the constant scrutiny of being in the limelight, but she ultimately faced harassment when fans unearthed this hidden side of her life.

“It’s my Finsta. And then a few fans found out about it, and there are certain people who want to be negative, and they were trying to find all the ways to get to me. They ended up getting to that account and then using that to cause drama and create—actually trigger me,” Rosé revealed during the interview.

The K-pop sensation confessed that the steady stream of online negativity had a serious impact on her mental well-being. During the emotional exchange, Rosé broke down in tears, expressing the unexpected weight of the situation. “I don’t want to get emotional about it… But when it actually did get to me, it felt pretty, pretty bad. I was like, ‘Oh, my gosh, I am going through this,’” she shared.

Rosé's vulnerability serves as a reminder of the perils that many young female idols face in the K-pop industry, often battling not just the pressures of stardom but also the relentless negativity that can come from fans and online trolls.

In a hopeful turn, she revealed that channeling her experiences into songwriting has been crucial in coping with the emotional turmoil inflicted by online harassment. “Writing about the whole experience and naming the track ‘Vampirehollie’ helped me deal with the situation," she said. “Songwriting has been my refuge.”

As the world looks forward to the release of rosie, Rosé’s journey through pain to empowerment resonates deeply, showcasing the strength it takes to rise above adversity. Fans and fellow artists alike continue to rally around her, reinforcing the notion that even the brightest stars need support when facing their darkest moments.

Will Rosé’s message inspire a change in how we discuss and deal with online bullying and mental health in the public eye? Only time will tell, but her story is already sparking essential conversations across social media and beyond.