Overview of Ginzan Onsen's New Regulations

In a groundbreaking move to combat the challenges of overtourism, the picturesque hot spring town of Ginzan Onsen in Japan has taken decisive action by limiting access to day trippers.

Tourist Influx and Its Challenges

Nestled in the northern Yamagata region, Ginzan Onsen attracts approximately 330,000 tourists annually, many of whom flock to share stunning photos of its snow-covered buildings illuminated by warm lamplights.

New Regulations and Visitor Management

To address these issues, the town’s authorities have introduced new regulations. After 8 PM, access will be exclusively granted to guests staying overnight at local accommodations.

The Impact of Rising Foreign Tourism

The decision to implement these measures comes in the wake of a dramatic rise in foreign tourism, driven largely by a favorable exchange rate and a booming post-pandemic travel market.

Safety Concerns and Traffic Issues

According to Takayuki Saito, the head of commerce and tourism for Obanazawa City—where Ginzan Onsen is located—the rise in tourism has led to serious traffic issues, including vehicles becoming stranded in snow due to improper tires.

Transportation Changes for Day Visitors

As part of the new system, day visitors will be required to park at a designated tourism center 2 kilometers away and utilize a paid shuttle bus to reach the town.

Broader Trends in Japanese Tourism

The situation is emblematic of a broader trend across Japan. In Kyoto, local residents have voiced grievances about the disruptive behavior of some tourists, leading to restrictions on accessing private alleys where geishas work.

Looking Forward: Sustainable Tourism Practices

As Ginzan Onsen embarks on this new chapter, the world will be watching closely to see if these bold changes can preserve the town's charm while accommodating its eager visitors.