A Game-Changing Partnership in Health Club Advertising

In an exciting development for fitness enthusiasts and advertisers alike, Viooh and Zoom Media UK have announced a groundbreaking partnership aimed at transforming the landscape of programmatic digital out-of-home (DOOH) advertising in gyms and health clubs across the U.K.

Unleashing the Power of Digital Advertising

Viooh, a prominent global supply-side platform for digital out-of-home advertising, has teamed up with Zoom Media UK, a powerhouse in digital media ownership that operates digital screens in gyms and health clubs across the U.K., U.S., and Canada. This dynamic collaboration seeks to revolutionize how brands communicate with fitness fans.

Access Millions of Impressions!

Through this partnership, advertisers will gain unparalleled access to a staggering 750 high-definition digital six-sheet screens, delivering an impressive 900 million impressions each month. This means brands can reach a highly engaged audience right where they work out!

Targeted Advertising Like Never Before

According to Gavin Wilson, Viooh's Global Chief Commercial Officer, this innovative alliance opens the door for advertisers to benefit from precise targeting, high visitor frequency, and extended dwell times within gym environments. "Viooh's real-time trading capabilities allow us to deliver exceptional media value and consistently drive growth for both international and local advertisers," Wilson emphasized.

What This Means for the Future of Fitness Advertising

As the demand for innovative and targeted advertising solutions continues to rise, this partnership is set to redefine how brands interact with consumers in fitness venues. With a direct line to a valuable audience, both Viooh and Zoom Media UK are leading the charge into a new era of advertising in health and wellness spaces.