Showcase at AWE 2025

In an impressive showcase at the 2025 China Appliance and Electronics World Expo (AWE 2025) in Shanghai, TCL China Star Optoelectronics Technology Co., Ltd. (TCL CSOT) flaunted its advanced display solutions under the banner of its APEX technology brand. This event placed TCL CSOT at the forefront of visual technology trends, underscoring its commitment to innovation and sustainability in the ever-evolving electronics landscape.

APEX Technology Brand

The APEX display technology brand embodies the philosophy of "PACE TO APEX," aimed at enhancing user experiences while promoting vision health and eco-friendly practices. TCL CSOT unveiled a stunning array of display innovations applicable across diversified sectors including television, IT, mobile, automotive, and professional settings. The firm’s strategy drew accolades as it secured multiple "AWE Innovation Awards," further cementing its status in the industry.

HVA Ultra Infinity View Display

Among the standout products was the HVA Ultra Infinity View Display, which boasts an extraordinary 178° wide viewing angle and an impressive BT2020 color gamut that covers 88%. With ultra-narrow bezels measuring just 2.9mm, this flagship product offers OLED-quality visuals thanks to TCL CSOT's proprietary HVA technology.

Unlimited Seamless MLCD Screen

A key highlight was the Unlimited Seamless MLCD Screen, awarded the prestigious "2025 AWE Innovation Award" for its revolutionary multi-medium display capabilities that seamlessly integrate LCD with Micro LED. This achievement translates to a remarkable 149-inch 6K*4K high-definition monitor that captivates viewers. Adding to the accolades is the world’s thinnest LCD laptop display at a mere 0.99mm thick, weighing only 99g — a triumph in the realm of portability that sets a new industry standard.

HVA Green Power Lite Display

Another remarkable presentation was the energy-efficient HVA Green Power Lite Display, designed to meet stringent energy efficiency criteria, including China’s first-class and Europe’s B-level standards. This was complemented by groundbreaking displays such as the world’s first camera-under-display laptop using TCL CSOT's 4K PureSight Pro OLED technology, and the revolutionary Multiple Frequency Partitioned OLED Display and Circular Polarizer Eye-Protection Display, which significantly enhance user experience through reduced glare and flicker.

Home Entertainment Innovations

TCL CSOT also focused on home entertainment with its cutting-edge 5.5-inch Real-4K 1LCD Projector, realizing extraordinary image quality with a resolution of 3840*2160 and a remarkable Tr value. The educational sector was not left behind, as the company showcased a tablet equipped with advanced electromagnetic writing capabilities and eye protection features.

Inkjet Printing OLED Innovations

Digging into advanced display technology, TCL CSOT raised the bar with its Inkjet Printing OLED (IJP OLED) innovation, introducing the First Mass-Produced 4K IJP OLED professional display alongside a 27-inch 4K 120Hz IJP OLED gaming monitor. The latter received the “AWE Component Award” for its impeccable RGB pixel precision and stunning color reproduction, showcased in a bezel-less design that epitomizes futuristic aesthetics.

Conclusion

As the event concluded, TCL CSOT reaffirmed its position as a trailblazer in the display technology sector, pushing boundaries to ensure immersive and sustainable visual experiences spread across consumer electronics. With ongoing research and development initiatives coupled with strategic expansions like its partnership with the Olympic Games through 2032, TCL CSOT is set to redefine the future of display technology.

Stay tuned for more updates on their latest innovations that promise to enhance your viewing experience like never before!