Overview

In an exciting development for the food scene in downtown Orillia, the beloved Brewery Bay Food Company is set to embark on a transformative journey by relocating to the prestigious Couchiching Craft Brewing Company (CCBC). This strategic move, expected to be finalized by mid-February, symbolizes a pioneering collaboration that promises to enrich both businesses while solidifying their commitment to the community.

Integration with CCBC

Brewery Bay will seamlessly integrate with CCBC, with the craft brewery continuing its operations in the back of the building. When customers enter, they will be greeted by the familiar essence of Brewery Bay, complete with its renowned branding, diverse menu, and welcoming atmosphere.

Management Changes

Owner Jenna French, also known for her successful venture Rustica Pizza Vino, has stepped up as the new managing partner of Brewery Bay. She emphasizes that while Brewery Bay and CCBC will function as two distinct entities, they will operate collaboratively to create a unified experience for diners. "It's like being part of one big family," French shared.

Succession Planning

This transition represents a pivotal moment for Brewery Bay’s founders, Steve and Chris Clarke, who have been cherished members of the Orillia dining community for nearly 30 years. As they plan for retirement, Steve Clarke reflects on the necessity of succession planning, stating, "People traditionally don’t run restaurants into their 70s and 80s." He notes that he and Jenna discussed this opportunity for about 18 months before taking the leap, highlighting their shared vision for the future.

From Crazy Idea to Reality

The proposal for this merger was initially labeled as a “crazy idea” by French when suggested by CCBC co-owner Bob Robinson last November. However, upon further consideration, she recognized how well their missions aligned. French commented, “There’s a lot of overlap in the concepts and focus. Both are modern establishments that are inviting to everyone.”

Preserving Core Values

While some changes are on the horizon, Clarke assures patrons that the core values of Brewery Bay will remain untouched. The loyal staff, signature dishes, and vibrant ambiance will accompany the move, affirming a smooth transition for devoted customers. Clarke's hopes are high, as he remarked, “We hope that those who have supported us through the years will continue to do so in our new home.”

Job Opportunities

This merger also heralds an exciting future for job seekers. French disclosed plans to unveil a vibrant new dual-concept restaurant within the existing Brewery Bay building, scheduled to launch in May. This innovative establishment will boast a restaurant on one side and a unique new concept on the other, poised to invigorate downtown Orillia with fresh culinary options. Further details are set to be announced soon.

Commitment to Community

"We are committed to reinvigorating and breathing fresh life into downtown Orillia," Clarke expressed. "Jenna is bringing relevant and amazing concepts to both locations, ensuring this community continues to flourish."

Transition Period

Amid these changes, Steve Clarke will remain onboard for six months to facilitate a smooth transition. He has received an overwhelmingly positive reaction from the community regarding the changes, with many locals expressing enthusiasm for this new chapter.

Looking Ahead

Looking ahead, after stepping back from day-to-day operations, Clarke aims to dedicate more time to his family, including his grandchildren, and explore personal interests while maintaining his presence in the community.

Conclusion

“This is just the next evolution of Brewery Bay,” French affirmed, signaling a promising future for Orillia’s dining landscape and a thrilling collaboration between two beloved local institutions. Don’t miss out—this culinary revolution is just getting started!