Finance

Kohl's Shares Plunge 20% on Disappointing Q3 Results and Grim Outlook

2024-11-26

Author: Jessica Wong

Kohl's Financial Struggles

Kohl's Corp (NYSE:KSS) experienced a staggering 20% drop in its stock price during premarket trading on Tuesday, following the release of its lackluster third-quarter financial results. The iconic department store chain attributed this decline to waning demand in apparel and footwear sales, sparking concerns about its future performance.

Quarterly Earnings Report

For the quarter ending on November 2, Kohl's reported adjusted earnings of just $0.20 per share. This fell significantly short of analyst forecasts which had anticipated earnings of $0.31 per share. The company's revenue decreased by 8.8% year-over-year, totaling $3.51 billion, and also missed the expected consensus of $3.65 billion. Comparable sales saw a worrying decline of 9.3% compared to the same period last year.

CEO's Statement

In a candid statement, CEO Tom Kingsbury expressed concern over the company's underwhelming performance, stating, “Our third-quarter results did not meet our expectations as sales remained soft in our apparel and footwear businesses.” While sectors like Sephora and home decor showed promising growth, they were insufficient to counterbalance the downturn in Kohl's core business segments.

Revised Earnings Outlook

Reflecting the tough retail landscape, Kohl's has dramatically revised its fiscal year 2024 earnings outlook to a range of $1.20 to $1.50 per share, a sharp decrease from its earlier guidance and below Wall Street's forecast of $1.86 per share. The retailer now anticipates an overall net sales decline of 7% to 8%, with comparable sales expected to fall between 6% and 7%, a stark increase from its previous estimate of a 3% to 5% decline.

Analysts' Concerns

Citi analysts, led by Paul Lejuez, expressed reservations about the company's performance, indicating that even the boost from Sephora was not enough to make up for the significant losses elsewhere in the business, which they suggested could be down by double digits. Despite introducing new initiatives such as baby products, gifting options, and impulse buys, the competitive retail environment appears to be stifling these efforts.

Operational Improvements

Amidst these challenges, Kohl's did report a slight improvement in gross margin, which increased by 20 basis points to 39.1%. Additionally, the retailer managed to reduce inventory levels by 3% year-over-year, a move that could potentially point to efforts in operational efficiency.

Leadership Changes

In another significant development for the company, it was announced that Tom Kingsbury will resign as CEO, effective January 15, 2025, handing over the reins to retail expert Ashley Buchanan.

Uncertain Future

As investors react to this news, the future of Kohl's is uncertain. Will its new leadership and strategic changes be enough to turn the tide for this beleaguered retailer? Keep an eye on Kohl's as it navigates these turbulent waters in the competitive retail sector.